American Honda Continues Hot Streak with Strong 2nd Quarter Sales Results

• American Honda overcame industrywide logistics issues to post a 4th straight sales month over 110,000 units
• Honda brand sales increased over 40% in 2Q (347,025) and 54% in June (98,327), with turn rates over 70%
• Sales of Honda electrified models set all-time annual record (137,437) in just six months with CR-V and Accord hybrid-electric models combining for another new monthly record (26,522) in June
• All-new CR-V reaches 30,000 units for 4th straight month; all-new Pilot hits 10,000 units for 2nd straight month, while HR-V continues strong sales (9,136) despite industrywide transportation issues
• Acura brand June sales top 13,000 units for the 4th straight month – the first time since 2021
• Acura Integra tops 2,500 units in sales for the 5th straight month; continues to lead luxury gateway segment
• Acura RDX logs best month (3,502) of 2023, combined with MDX (5,048) Acura SUVs top 8,500 in June sales

American Honda
2Q	Total 347,025 +44.7%	Cars 120,016 +45.8%	Trucks 227,009 +44.2%
	Total 40,177 +63.2%	Cars 14,570 +77.4%	Trucks 25,607 +56%
	Total 306,848 +42.6%	Cars 105,446 +42.3%	Trucks 201,402 +42.8%

American Honda
June	Total 111,498 +56.9%	Cars 38,335 +59%	Trucks 73,163 +55.9%
	Total 13,171 +83.3%	Cars 4,621 +65.3%	Trucks 8,550 +94.8%
	Total 98,327 +54%	Cars 33,714 +58.2%	Trucks 64,613 +51.8%

American Honda
2Q	Total 347,025 +44.7%	Cars 120,016 +45.8%	Trucks 227,009 +44.2%	Total 40,177 +63.2%	Cars 14,570 +77.4%	Trucks 25,607 +56%	Total 306,848 +42.6%	Cars 105,446 +42.3%	Trucks 201,402 +42.8%

American Honda
June	Total 111,498 +56.9%	Cars 38,335 +59%	Trucks 73,163 +55.9%	Total 13,171 +83.3%	Cars 4,621 +65.3%	Trucks 8,550 +94.8%	Total 98,327 +54%	Cars 33,714 +58.2%	Trucks 64,613 +51.8%

"American Honda had a strong 2nd quarter with sales of over 110,000 units in each of the last three months. Acura sales are up 80% while Honda posted the largest yearly increase of the top five auto brands," said Mamadou Diallo, senior vice president of Auto Sales at American Honda Motor Co. Inc. "It's exciting to see both our cars and light trucks doing so well and while we now have some industrywide transportation issues to overcome, our dealers are doing a great job with high turn rates to get products in the hands of our customers."

Sales Highlights

Honda sales of 557,890 units in first six months keep brand on target for annual sales of 1.1-1.2 million vehicles – driven by balanced sales of cars and trucks.   

• Honda light truck sales up 37% in 2Q, including strong June performance from new crossovers: CR-V (31,159), Pilot (10,691) and HR-V (9,136).
• Ridgeline, just named most American-made pickup truck by Cars.com, sets new June record with sales of 4,678 units.
• Hybrid variants of CR-V and Accord represent over 53% of total model sales
• Accord and Civic push Honda passenger car sales above 33,000 units.

Notes

The all-new 2023 Honda Accord has earned a TOP SAFETY PICK+ from IIHS, withtop ratings in all evaluated categories.

 

HR-V is most popular SUV in America with first-time and Gen-Z buyers, bringing Honda a new generation of customers.

Sales Highlights

Acura sales top 40,000 units in 2Q as June sales of 13,171 jump 83% over 2022.

• Acura sedan sales top 4,600 units with Integra posting over 2,500 units for 5th straight month and TLX topping 2,000 units for 2nd straight month.
• RDX posts best month (3,502) of 2023, as MDX tops 5,000 in sales for 4th straight month, with its 2nd best June sales since 2012.

Notes

Ohio-made MDX and RDX in top 10 of Cars.com 2023 American-Made Index^®.

 

The high-performance Integra Type S will be revealed in April.

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