Corporate / Our Perspective
Letter to Honda and Acura dealers about customer inquiries regarding Toyota recall
Published January 28, 2010
Executive Vice President
American Honda Motor Co., Inc.
The recently announced Toyota recall has prompted some customer questions to you, our Honda and Acura dealers, regarding the effect on or applicability to their Honda or Acura vehicles. In fact, Toyota's recall, while serious, has no impact whatsoever on Honda or Acura customers.
American Honda Motor Co., Inc., is not aware of any reports for either Honda or Acura vehicles, regarding the type of failure Toyota is citing as the cause for its recall. Additionally, while we use the same supplier as Toyota for some of our products (as do other manufacturers), we do not use the same components.
As this issue relates to one of our competitors, we will not be making any further comment regarding Toyota's circumstances. Additionally, we will not react in a predatory way toward either Toyota or Toyota customers. I would ask that you and your sales and service teams refrain from comment other than the facts outlined above, and only then, in response to customer inquiries.
Thank you in advance for your cooperation,